Brains distinguish between an Us and a Them in a fraction of a second. Subliminal processing of a Them activates the amygdala and insular cortex, brain regions that are all about fear, anxiety, aggression, and disgust.


Get Social with TBU

Follow The Behaviour University in order to get the greatest quotes from the greatest people of all time so that you can tap into your own greatness.

Follow Us:

The Behaviour University ©